Play with over 10 million Lego bricks on the Cowboys field
(November 26, 2018 – DALLAS, TX) – BRICKLIVE will launch its first ever event in the United States at The Star in Frisco, Texas in January 2019. Produced by Live Nation, the international LEGO® brick event will feature over 99,000 square feet of astonishing interactive exhibits, hands-on building activities, amazing live performances and incredible demonstrations for builders of all ages inside Ford Center. This will be the largest brick event in the U.S., giving visitors access to more than ten million bricks as well as exclusive digital content, professional LEGO® built statues and unique experiences. The interactive experiences will include LEGO® master builders’ workshops, endless free build activities, live stage challenges and a fully immersive educational brick experience, just to name a few.
BRICKLIVE at The Star will include new and exciting features, as well as global family favorites, including:
- Expert builder sessions from World Famous Master Builder, Duncan Titmarsh
- Celebrate the 20th Anniversary of all things LEGO® Star Wars, including models and exclusive artworks
- Explore Animal Paradise, the world of endangered species with life-sized brick-built statues
- Test your ninja skills in the NEW tournament temple – build, play and spin your way to victory
- Develop and explore your own Minecraft world through the wonders of virtual reality
- Get involved as the educational experts ‘Immersive Minds’ help you bring your creation to life through physical bricks and digital technologies
BRICKLIVE will give fans a one-of-a-kind platform to celebrate the popularity and creativity of the beloved brick, embracing fans of all ages to learn, build and play together.
We are proudly partnering with Kids ‘R’ Kids to bring BrickLive to The Star in Frisco. Kids ‘R’ Kids Learning Academies provide a secure, nurturing, and educational environment for children, giving them the opportunity to grow physically, emotionally, socially and intellectually in a fun, safe, and healthy environment. As a family-owned and operated organization, “hug first, then teach” defines every aspect of who they are at Kids ‘R’ Kids.
Where: Ford Center at The Star in Frisco, Texas
- Saturday, January 26: Session 1, 10:00 a.m. to 2:00 p.m.
- Saturday, January 26: Session 2, 3:00 p.m. to 7:00 p.m.
- Sunday, January 27: Session 1, 10:00 a.m. to 2:00 p.m.
- Sunday, January 27: Session 2, 3:00 p.m. to 7:00 p.m.
Tickets are on-sale now at .
General Tickets: $34
VIP Tickets: A limited number of VIP tickets will be available to purchase through . Fans who purchase a VIP ticket will have access to both sessions on the day that they purchase, as well as receive a gift bag.
For additional information on BRICKLIVE, please visit
About Brick Live Group
Brick Live is a network of partner-driven fan-based shows using BRICKLIVE-created content worldwide. It owns the rights to BRICKLIVE - interactive experiences built around the creative ethos of the world's most popular construction toy - LEGO®. BRICKLIVE actively encourages all to learn, build and play, and provides an inspirational central space where like-minded fans can push the boundaries of their creativity. In 2017, BRICKLIVE held events in three different continents; Asia, Europe and South America. For BRICKLIVE in the United States, Brick Live Group has partnered with Live Nation Entertainment to produce events. Brick Live Group is not associated with the LEGO Group and is an independent producer of BRICKLIVE.
About Live Nation Entertainment
Live Nation Entertainment (NYSE: LYV) is the world’s leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Sponsorship. For additional information, visit .
About The Star
The Star is the 91-acre campus of the Dallas Cowboys World Headquarters and practice facility in Frisco, Texas. Developed as a first-of-its-kind partnership between the City of Frisco and Frisco ISD, The Star features Ford Center, a 12,000-seat stadium that hosts Frisco ISD football games and other events; Cowboys Fit, a 60,000 square-foot gym developed in partnership with leading fitness developer, Mark Mastrov; Cowboys Club, a members-only club where the country club meets the NFL; the Omni Frisco Hotel, a 16-floor, 300-room luxury hotel; Baylor Scott & White Sports Therapy & Research at The Star, a 300,000 square-foot center of excellence for sports medicine; as well as a variety of shopping, dining and nightlife options throughout The Star District. For more information on The Star, visit .
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