Digital marketing: Little Tools for Big Results
Local businesses have long been the backbone of America. Owning and operating a successful business is a dream shared by many. But amidst the excitement of fulfilling those dreams comes the very real and daunting task of competing for business against large companies. The great news is that with the rising prevalence of digital marketing, the playing field has been somewhat leveled. Today, there are countless tools and services out there that can help you stay competitive.
Social media has been one of the most influential of those tools. The ability to reach out and engage directly with current and prospective customers in a much more personal way has proven an effective method for generating and retaining business for many local business owners. Consumers are increasingly turning to social media for information to direct their purchase decisions. Getting your business present and active on social media can generate big results for little cost.
Facebook advertising in particular is a rising star in the world of digital marketing tools for local businesses. With 1.23 billion people logging in every day, Facebook offers a massive potential audience for your message. And with 1.74 billion consumers logging in via mobile each month, the chance to grab their attention when they’re likely searching for a business like yours is huge. Add in the benefit of audience targeting capabilities that put traditional media targeting to shame, and you’ve got a recipe for exploding your business’s online exposure!
Regardless of which digital marketing tool you use, navigating the ins and outs can be confusing and complex. Vivial makes the complex simple.
To learn more about where we can help, contact John Breton JBreton@Vivial.net for more information about the hottest digital marketing tools, and how we can employ them to drive great gains for your business.
John Breton – JBreton@Vivial.net