Strikes Against Cancer began as an ever-lasting Christmas gift created by an 11-year-old boy for his mom who was battling cancer. Geordon Cox thought that if he could have people pledge money towards every “strike” that he threw in his baseball games, that he’d be able to raise some money for Cancer Research and make his mother Lisa proud.

Since 2010, this “gift” has quickly blossomed into a 501(c)3 charity organization based right here in McKinney. With the support of McKinney’s Mayor, Brian Loughmiller, and the McKinney Community Development Corporation (MCDC), as well as other local businesses, Strikes Against Cancer now looks to double in size during 2013.

As the tournament’s official host city, Mayor Loughmiller signed a proclamation in 2011 making every first weekend of May the official “Strikes Against Cancer Weekend.” Geordon and Strikes Against Cancer have also been honored with the McKinney Convention and Visitors Bureau Tourism Partner of the Year Award, given to a group or individual who played the most instrumental role in promoting McKinney to visitors and increasing visitation and overnight stay in McKinney.

During the past two years combined, Strikes has seen 435 teams participate in its boys’ baseball and girls’ softball tournaments, which brought an estimated 15,225 visitors to our area. Games are played at several McKinney locations, including the Ballfields at Craig Ranch, Gabe Nesbitt Park, Triple Creek Academy, many of the McKinney Municipal Parks, as well venues in surrounding cities. Strikes Against Cancer has even received coverage from ESPN and other media outlets including Fox Sports Southwest and WFAA Ch. 8.



Photo courtesy of Michael Johnson Performance Center

Michael Johnson Performance Center presenting a check for $1,000 to Strikes Against Cancer.


Organizations including the McKinney Community Development Corporation have embraced the tournament for its significant impact upon the city’s economy, the positive effects it generates for businesses and foundations that get involved, and, of course, the funding it delivers. It is important to note that 100% of the net donations to Strikes Against Cancer go directly toward cancer research.

The Strikes team is currently solidifying its plans for the May 2013 Strikes Against Cancer Tournament that is anticipated to bring 400-500 teams and 14,000-17,500 visitors to our area on May 3-5. Now is the time to be a part of this special organization that not only counts strikes to fight cancer, but also strongly supports our city.

As they need hundreds of volunteers during their three day tournament, they’d like to be able to count on you … the businesses and citizens of McKinney, to help them continue to make this event a success. The ways to become involved as a Sponsor or Volunteer are endless. Individuals and families can attend games and volunteer in a number of capacities. Restaurants and businesses are encouraged to take the opportunity to become a Sponsor and help advertise an event that brings thousands of people and positive coverage to our city. Please consider joining forces with their organization to help “Fight Cancer One Strike at a Time.”


To get involved, visit or contact them at

Geordon Cox accepts his award from the McKinney Convention and Visitors Bureau during the McKinney Chamber of Commerce's annual Community Awards Celebration on Friday, Feb. 15.