ZTE Charity Night was held recently as a benefit to the Boys and Girls Clubs of Collin County. Richardson-based ZTE USA partnered with the Texas Legends for a unique jersey night that marked the first of a new partnership between The Boys and Girls Clubs of Collin County and ZTE.
At the event, Larry Liu, CEO of ZTE USA, presented a check for $20,000 to The Boys and Girls Clubs of Collin County. ZTE also launched a unique social media campaign for the event that allowed fans across the country to increase the donation to the Boys and Girls Clubs of Collin County by retweeting or “liking” ZTE USA’s Twitter and/or Facebook.
ZTE, which was recently named one of China’s Top Corporate Social Responsibility (CSR) performers, is a new partner supporting the Boys and Girls Clubs of Collin County thru their USA operation.
“Giving back to the communities in which we live and work is very important to us and speaks to ZTE’s mission to help people around the world connect with one another in meaningful ways,” commented Lixin Cheng, ZTE USA, and president, North American Region, ZTE. “We are so pleased that our partnership with the Texas Legends will benefit the Boys and Girls Clubs of Collin County and will help to empower the local children in the community that so many at ZTE call home.”
More than 550 kids and parents associated with the Boys and Girls Clubs of Collin County attended the Texas Legends game on March 21. The Kids participated in multiple activities throughout the game and were the loudest cheering section of the night, and each child wore a t-shirt with Texas Legends and ZTE on the front and Boys and Girls Clubs of Collin County on the back.
“The Boys and Girls Clubs of Collin County is proud to call ZTE one of our partners,” remarked Mike Simpson, CEO of the Boys and Girls Clubs of Collin County. “Both ZTE and the Texas Legends give a tremendous amount back to the community, and we are looking forward to a long-term partnership with both organizations.
About the Boys and Girls Clubs of Collin County
The Boys and Girls Clubs of Collin County (BGCCC) has been meeting the needs of children in Collin County since 1968. The BGCCC’s mission is to enable all young people, especially those who need us most, to realize their full potential as productive, caring and responsible citizens. The organization currently serves over 7,000 children each year in its after school, summer and outreach programs. BGCCC serves over 58 schools in Collin County. We currently have branches in Plano, McKinney, and Frisco as well an onsite center at Shepton High School in Plano and an extension site at Parkway Hills Baptist Church. Visit bgccc.org.