Craig Ranch – S. Custer Service Center Fifth of 11 New Locations in 2019

Service First Automotive, a Caliber Collision Company, opened its fifth North Texas location in McKinney’s Craig Ranch Area, as part of the company’s rapid Dallas – Fort Worth expansion plans in 2019. 

The automotive repair and express quick lube company’s Craig Ranch location joins eleven existing centers in Houston and DFW. The 10,000 square-foot center at 6661 S. Custer Rd. brings 30 jobs to the area and will be followed by five more locations in Frisco, Flower Mound, Ft. Worth and Mansfield in the next three months with additional stores opening throughout the Metroplex by the end of 2019.

“We are excited to bring unparalleled customer service to the Dallas–Fort Worth Area and positively change the way customers think about their car service experience,” said Nathan Pruski, Service First Automotive co-founder. It seems news about Service First’s friendly service and transparency is spreading throughout Dallas – Fort Worth. “They most definitely earn the “service first” name. First class employees and facility. First time here but will keep coming back for all my vehicles. Prices and wait times are at or below average for the area,” said Service First Automotive customer, Jason Towne.

Service First Automotive is celebrating the opening its Craig Ranch – S. Custer location with an offer of 25% off all oil changes and $25 off repairs of $250 or more through Sept. 30.

Service First Automotive offers an array of automotive services from routine maintenance to complex mechanical repair for all vehicle makes and models. The company differentiates itself with:

  • Free “digital inspections” performed by ASE-certified mechanics using state-of-the art equipment and technology with all services.
  • Online advance scheduling for all services, including Service First’s 30-Minute Oil Change Guarantee.
  • Large indoor/enclosed kids play area, complimentary Starbucks coffee, an iPad bar, free Wi-Fi, complimentary shuttle service, pet-friendly staff and more.

“Equally important as our customer satisfaction and quality service is our commitment to the greater community,” added Terral Hill, Service First Automotive co-founder.  Hill said the company will expand its athletic sponsorships and Humanitarian Scholarships to include graduating seniors from Liberty and Independence High Schools and additional area high schools, and its “Wheels for Warriors” car donation program to deserving veterans.